Digital & Printed Flyers
Sales-focused design that turns product information and campaign goals into clear, persuasive visual communication.
Designed to support the sales conversation
I created digital and printed flyers for trade shows, client visits, and sales meetings. Working closely with Sales Managers, I translated their objectives into focused layouts that communicate product value clearly, stay aligned with Classic Displays’ brand, and encourage customer interest.
- Role
- Graphic Designer
- Client
- Classic Displays
- Scope
- Digital and print sales collateral
- Tools
- InDesign, Photoshop, Illustrator, Canva
Product & Sales Flyers
Broad product overviews designed to help the sales team introduce large collections quickly, with strong category hierarchy, visual variety, and clear next steps.
Audience-Specific Outreach
Targeted collateral shaped around distinct customer needs—from hospitality holiday promotions to year-round public-space products for parks and municipalities.
Flexible communication within one brand
Each flyer responds to a different sales goal and audience while maintaining a recognizable Classic Displays identity. Clear hierarchy, product-led imagery, campaign-specific colour, and prominent calls to action make the material easy to scan and useful in real conversations.